Digital Marketing in Transportation

  Role of Social media in boosting transport business In the 21st century role of social media in all businesses has become indispensable. It also includes the transport business. By using various social media platforms, transport businesses can get various benefits. Use of social media for promoting business is a form of digital marketing. It includes brand visibility, customer engagement, and growth. This blog focuses on benefits of the social media that transport businesses can use to promote their business.   Brand visibility The transport business can use various social media platforms to access a broad range of customers. The most common social media platforms are Facebook, Instagram, TikTok and Twitter. Each platform operates differently and accesses varying demographic entities. It can be useful for transport businesses to use all these platforms to approach target customers. ü Building the brand It is vital to build the brand to be prominent and unified. On all