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9 Mistakes to avoid to use Digital Marketing in Transportation Business

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  9 Mistakes to avoid to use Digital Marketing in Transportation Business In digital marketing, the transportation industry is not left behind to enjoy its perks. To get the most of the benefits, it is important to avoid certain mistakes. This blog discusses the common errors that transportation business holders make. Let's get started. Ignoring the local SEO Local SEO aims at specific geographical areas. Transportation business owners can optimize their business profile on Google and give accurate business information including phone number address and business hours. It helps potential customers to find and contact you without any hassle. Moreover, the use of location-based keywords further helps to increase the visibility of your website and enhance the chances of attracting local customers looking for transportation services. Ignoring mobile optimization As mobile phones are handier nowadays and most of the booking is done through mobile a mobile-friendly websit

Role of Social media in boosting transport business

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  Role of Social media in boosting transport business In the 21st century role of social media in all businesses has become indispensable. It also includes the transport business. By using various social media platforms, transport businesses can get various benefits. Use of social media for promoting business is a form of digital marketing. It includes brand visibility, customer engagement, and growth. This blog focuses on benefits of the social media that transport businesses can use to promote their business.   Brand visibility The transport business can use various social media platforms to access a broad range of customers. The most common social media platforms are Facebook, Instagram, TikTok and Twitter. Each platform operates differently and accesses varying demographic entities. It can be useful for transport businesses to use all these platforms to approach target customers. ΓΌ Building the brand It is vital to build the brand to be prominent and unified. On all